AMI Viewpoint
The home of AMI Viewpoint. Here you can find our current and previous Viewpoint content, including our D&I Viewpoints and Protection Viewpoints…
Find out more about the people behind AMI – the team, our Board and our Fellows
AMI is the leading trade body for mortgage intermediary firms, dedicated to championing the value and importance of advice. We work closely with regulators, government and industry stakeholders, including trade bodies, lenders, providers and the media, to ensure the intermediary voice is heard and represented at every level.
Simply put, we are the voice of the broker and champion of the value of intermediaries
Our goal is fair and proportionate regulation. We shape and influence policy affecting the mortgage and protection sector by responding to consultations, analysing regulation and providing clear, practical guidance to support firms with their compliance journey.
Our updates and insights give firms a competitive edge, helping them stay ahead, informed and prepared – cutting through the noise so they clearly understand what each change means for them.
Learn about the benefits of becoming a member firm of AMI and how to sign up.
Stronger together: the more members, the greater our influence. AMI membership reflects your commitment to the industry today and for the future.
AMI also facilitates industry discussions by offering an independent, non-commercial space for firms and advisers to share views and shape the future of the sector.
The home of AMI Viewpoint. Here you can find our current and previous Viewpoint content, including our D&I Viewpoints and Protection Viewpoints…
The AMI team have worked extremely hard over the last year to help our members understand, and stay ahead of, the new Consumer Duty requirements…
Visit the media page for a range of podcasts, upcoming events, articles our advisers have written for industry publications and our latest press releases…
AMI provides a voice for mortgage and protection intermediaries in the UK. Over 80% of UK mortgage brokers belong to AMI – find out more about membership now…
Here you will find our response on your behalf. We are well versed in the skills of negotiation and work hard to input into policy and influence its direction…
© 2025 Association of Mortgage Intermediaries Limited.
AMI is the trading name of The Association of Mortgage Intermediaries Limited which is a company limited by guarantee, registered in England and Wales under the Companies Acts with number 7982341. Our registered address is Celixir House, Stratford Business & Technology Park, Innovation Way, Banbury Road, Stratford-upon-Avon, Warwickshire, CV37 7GZ.
